Brand marketing tactics of this text under the domestic and international current situation of the marketing great development of the brand of main introduction, enterprise make good brand marketing tactics could make one's own brand loud to sound only. This text introduce brand marketing details of tactics and tactics that an example has gone on detailed analysis to Nestle brand marketing of Company, have studied the current situation of Nestle Company and various strategy in the brand is developed of its, enough to carry on research in Company to Nestle at the same time, put forward one's own some unripe suggestion to some not so complete respect that make of it.